Seasoned in cleantech and energy efficiency, Rita has held senior marketing and outreach positions in the lighting controls industry, both as in-house staff and as a consultant, including WattStopper, Echelon and mwConnect. Prior to her 25+ years in the lighting industry, she worked in the energy field during the exciting post-1995 Electricity Mega-NOPR years for clients including EPRI, Rocky Mountain Institute, and the California ISO. In addition to marketing and market development expertise, she is skilled in industry outreach activities, including collaborative programs with R&D and codes and standards organizations, and educational programs with industry NGOs. Rita has a B.A. summa cum laude from Mount Mary College and a J.D. cum laude from Santa Clara University School of Law.
She has presented at numerous industry conferences, including LEDucation, Lightfair, Strategies in Light, Lightshow West, and West Coast EMC.
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